Switching from Adsense to Ezoic: review, fears and successes
11/30/21 0 comments
Today we are going to open up the whole experience we had when switching from Adsense to Ezoic: how much more we earned, what got worse on the site and what surprised us.Edit Article
What is Ezoic?
Who pays the most: Ezoic, Mediavine or Adthrive?
All platforms should pay equal, that is, they all have the same partnerships, after all, why would anyone choose to advertise only on one platform? Basically, Ezoic is the one that charges the lowest rate among the managers, he charges 10% while the others charge 15-25%, so
it must be the one that pays the most.
Ezoic issues: fear of the first step
It all comes down to believing that the company you are working with is doing a good job, credibility here is everything.
Credibility of Ezoic
Test between Ezoic version and non-Ezoic version of your siteYes, you don't need to go 100% to Ezoic. Ezoic encapsulates other advertisements within their own, that is, if you want to make Ezoic stop working, it will display your website's old advertisements. All this with one button, you can even decide a percentage that will go to Ezoic and another that will keep the old way, so you can see which one pays more. Ezoic has to have a lot of self-confidence to make this type of tool, and nowadays I leave the site at 100% Ezoic.
Meetings with the Ezoic teamYou will be able to meet the Ezoic team on several occasions. They give classes or lectures almost always. Also, they will likely recommend a manager for you. My project manager is named Yiota and she has scheduled some meetings with me through Google Meets to teach me how to use Ezoic and how to improve the performance of Cards Realm. In the end, they were free mentoring and very important for me to make sure I was doing the right thing. I believe it is one of the differentiating factors. I really think I made a mistake with Cards Realm's Adsense for having such low values, but how could I know how to fix it if Google doesn't offer any mentoring? I even participated in Adsense courses that Google gives on Youtube, but they are very open and in the end there were so many questions (and so many basic questions that I had read a thousand times) that they never answered my questions. Yiota works at Ezoic and is always answering all my questions. It's great, sometimes she asks me for more ads saying the site is too clean, but because I want to focus on user experience, she accepts it.
Ezoic issues: speed of your site
Ezoic's solution to speed issues
Conclusions on switching from Adsense to Ezoic
any program is better than Adsense. If you leave Adsense, think carefully on Ezoic, the company is extremely serious and will definitely bring improvements to your website. If you have any questions about how to install, I'm available here in the comments, or you can contact our manager in her email: firstname.lastname@example.org